Creative Minds
scope of work: Mini Branding Package
Vibe: Playful, Trustworthy, Friendly, Supportive
industry: Children’s Behavior & Development
When Creative Minds ABA Services began outgrowing their DIY brand, they knew it was time for an upgrade. With big plans for the future and a brand-new office space on the horizon, they were ready to invest in a brand identity that reflected where they’re headed — not just where they started.
We worked together to create a fresh, professional look that still honored the heart of their original branding. The result? A thoughtful evolution that feels playful, trustworthy, and aligned with the growth ahead.
Project goals
A playful, professional brand that builds trust with parents and feels friendly for kids — designed to grow with the business and reflect their next chapter.
our approach
We refined their visual identity with soft shapes, rounded typography, and a cheerful color palette — preserving brand recognition by incorporating their signature colors and lightbulb icon, while giving everything a more polished, professional feel.
The refreshed branding gave Creative Minds a more confident, cohesive presence — one that reflects their growth and builds instant trust with the families they serve.
